---
title: The shape of design
url: https://youtu.be/PlYJo5ggu_s
edition: /collider/2025-09-23/index.edition.md
position: 3
date: 2025-09-23
source: mailchimp
original: https://mailchi.mp/pathwright/collider-september-23-25
retrieved: 2026-11-09
visibility: public
author: /people/justin-hall.person.md
emoji: 📐
---

📐 **[The shape of design.](https://youtu.be/PlYJo5ggu_s)** 15 years ago, designer Frank Chimero gave this 40-minute talk at Build. I rewatched it last week and still learned things. I used to show this to my students every semester back when I taught college graphic design classes.