---
title: When to ship "good enough" & a side project
date: 2025-12-02
source: mailchimp
original: https://mailchi.mp/pathwright/collider-december-2-25
retrieved: 2026-11-09
visibility: public
author: /people/justin-hall.person.md
---

# When to ship "good enough" & a side project

[![Snatch cleverly and non-destructively converts any bag into a sling](./assets/hero.webp)](https://cwandt.com/products/snatch)

*[Snatch](https://cwandt.com/products/snatch) cleverly and non-destructively converts any bag into a sling*

> “To delight someone is to give them a small lesson in seeing the world as something good.”
>
> — FRANK CHIMERO

This time we’re colliding good enough vs. perfect, city vs. country life, *Raiders of the Lost Ark*, minibikes and a side project. Please skip around, read what you want to. Find something interesting in your own internet travels? Send me a link

—JH

---

*Side Project*

## Coworking on a screen

[![](./assets/feature-1.webp)](https://atlaslocal.com/)

I thought you’d enjoy seeing a side project this time. This just went live last week.

Pathwright began in a spare bedroom, but took off at a coworking space. We’ve been working out of [Atlaslocal](https://atlaslocal.com/) (called simply “CoWork” when I joined in 2011) off and on for fifteen years. It’s independently owned and operated here in Greenville, our hometown.

Sure, the space has hundred-year-old brick walls. Yes, gobs of natural light. A walkable neighborhood, mmhmm.

But the people have always make it special to me. When you’re trying to launch products and features, it really helps to work next to folks with at least as much grit and high standards as you do.

Over the summer I started planning a new website for Atlaslocal. They needed a better representation of their community. And I was itching to try some new things in Framer, my favorite site builder ([pathwright.com](http://pathwright.com/) runs on Framer too).

My concept was to create an arrivals/departures board with actual members to give you a feel for the place. Atlaslocal member and photographer [Evan Taylor](https://www.evantaylorstudio.com/recent-work) filled it out beautifully with views of the interior. I love how it all came together.

Look, I do like making web pages. But I *love* making toys. I hid a few small fun surprises throughout the site.

[Click around for yourself.](https://atlaslocal.com/)

PS: 👀 Did you discover what “paths” right above the footer on [pathwright.com](http://pathwright.com/) does if you leave your cursor over it?

PPS: If you’re curious about how I built any of this, hit reply and ask! I love talking shop.

---

## Dead Cat

*10 curious links that would have killed the cat*

[@include](./01-snatch-is-a-non-destructive-way-to-convert-bags-into.link.md)

[@include](./02-color-palette-pro-is-like-a-sound-mixing-board-but-for.link.md)

[@include](./03-photographic-brilliance-click-the-toggle-at-the-top-right.link.md)

[@include](./04-should-your-strategy-be-shipping-good-enough-or-taking-the.link.md)

[@include](./05-why-raiders-of-the-lost-ark-still-looks-like-a-billion-bucks.link.md)

[@include](./06-in-the-mountains-of-hokkaido-goro-obata-traded-city-rules.link.md)

[@include](./07-enter-books-youve-read-get-recommendations-on-what-to-read.link.md)

[@include](./08-or-get-outdoors-and-rebuild-a-vintage-bike-frame-instead.link.md)

[@include](./09-onewheel-made-the-70s-style-electric-minibike-of-your-dreams.link.md)

[@include](./10-the-third-knives-out-movie-wake-up-dead-man-hits-netflix-in.link.md)

---

## New at HQ

*in Greenville, SC*

2 things for you this time:

1️⃣⛺️ We just wrapped up [PathCamp](https://www.pathwright.com/pathcamp) for this year two weeks ago. I really enjoyed trading ideas with all of you that came! I already have a few ideas for next year…

2️⃣👋 We don’t do Black Friday deals or anything like that but we do offer free, friendly support 365 :) If you’re trying to figure out something new, chat with our Support folks. We’ll get you connected to whomever on our team knows the most about whatever’s on your mind.

---

This morning I walked the dog through what my weather app called “Wintry Mix” (significantly less delicious than it sounds). Too wet out to wear headphones—I brought my thoughts instead.

I don’t know about you, but this time of year I require a lot more processing time than usual. In the summer, the living’s easy. But over winter holidays the dryer of my mind always has a load of thoughts tumbling toward dry.

Take yourself for a walk today, even if it’s a Wintry Mix out. It’s good to give your mind fresh air too :)

High five,

[Justin Hall](https://www.pathwright.com/about#humans)\
Editor, Partner at [Pathwright](https://www.pathwright.com/)
