🥔 Lay’s revamps brand to make clear that chips are made from potatoes. Apparently 42% of people surveyed didn’t know potato chips are made from potatoes, an issue potentially beyond the scope of branding-based solutions.
Capital Press ∙ News
Design, Tech & Arts for Curious Minds
🥔 Lay’s revamps brand to make clear that chips are made from potatoes. Apparently 42% of people surveyed didn’t know potato chips are made from potatoes, an issue potentially beyond the scope of branding-based solutions.
Capital Press ∙ News